A little more than three years ago, the W&H Properties brand was established as a premier portfolio of pre-war trophy office buildings, situated in superior locations with great transit options, and managed and leased by the nation's leading real estate services firms: CB Richard Ellis, Cushman & Wakefield and Newmark Knight Frank. W&H Properties quickly became a recognizable brand with a crystal clear identity and an ironclad commitment from ownership to Manhattan's brokerage and tenant communities, by delivering on promise after promise.

The commitment? We promised to upgrade thoroughly these properties, retaining their charm while transforming them into modern places of business with first-rate infrastructures, a rich roster of amenities, flexible floor plates, and a large assortment of market-ready pre-builts and white-boxed spaces. And we promised that a deeply involved, forward-looking broker- and tenant-friendly ownership would be ready at all times to get deals done quickly.

And we've kept those promises: more than a quarter-billion dollars of capital improvements have been completed to date, some 1.5 million square feet of space has been leased, and $16.2 million has been paid in commissions - 100% on lease signing.

Now we've taken the next big step. The W&H portfolio has grown with the addition of five office towers that provide a wealth of office and retail opportunities in the heart of one of Manhattan's most vibrant areas. The new additions are: 1333 Broadway, 1350 Broadway, 1400 Broadway, 112 West 34th Street, and the Empire State Building.

They join the original W&H brand towers: The Lincoln Building (60 East 42nd Street), 250 West 57th Street, 501 Seventh Avenue and 1359 Broadway.

Upgrades Already Underway

The new W&H buildings already are being transformed. CB Richard Ellis, Cushman & Wakefield and Newmark Knight Frank, with their proven track record of executing the vision of W&H Properties, have been installed as managing and leasing agents of the new properties; major capital improvements, including building-wide upgrades and space consolidations, are either already or about to get underway; and ownership is as involved and committed as ever to ensure tenant and broker satisfaction.

You'll find the leasing process is friendly, efficient, and standardized. Visit our buildings any business day, with or without an appointment. You can also count on our agents to do everything they can to help brokers close deals, while providing 100% tenant satisfaction. Don't forget that commissions are paid 100% on lease signing. We've paid more than $16.2 million in commissions since the W&H portfolio was launched in 2003. Now, with nearly 1.1 million square feet to lease, we have an additional $15 million in commissions to pay, and more to come! So stop by and visit - and keep in mind that every time you show space at a W&H property and drop off your business card, you are automatically entered into our Show, Lease & Win® raffle, with a chance to win the latest Apple iPod.

Our agents will also be happy to show you plans for the comprehensive, full-scale capital improvement programs at the new portfolio additions. Every building will undergo, or is in the midst of, major renovations, including new or upgraded lobbies, elevators, windows, restrooms, common corridors and building systems. And if you want to see the end-results of our large-scale capital improvements programs, simply stop by The Lincoln Building, 250 West 57th Street, 1359 Broadway or 501 Seventh Avenue, all of which have benefited from top-to-bottom renovations.

W&H's broker incentive program is a key element of the brand promise.

Space Consolidation Planned

In addition to the renovations, the original properties within the portfolio have undergone space consolidation initiatives that maximized the advantages of the properties' flexible and efficient floorplates. The new properties will undergo similar initiatives, including the consolidation of smaller suites into larger units, the reduction of corridor space and the merging of courtyard space with exterior spaces to enhance light and air. Furthermore, we will extend our ambitious pre-built program.

Through this program, we maintain a constant supply of new pre-built suites ideally suited to firms that wish to relocate quickly without going through the hassles of construction. Tenants can also choose our white-boxed space options for custom installation. Again, flexibility is key; we want to give our tenants as many choices as possible, and we will work with brokers and their clients to find exactly the right fit for their needs. We will even provide free preliminary consultancy on space design so that tenants can see how efficiently our spaces will work for them.

In short, we're very excited about the new additions to our portfolio and the plans we have to transform them. Whether you're a broker or prospective tenant, be sure to visit the W&H buildings - both the new additions and the original properties of the portfolio - to see the beginning and end of the transformation process. Give us the opportunity to demonstrate and deliver the promise of W&H Properties. As our motto says: We Perform for You.

Please visit our Web site, whpropertiesny.com.