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Mr. Schoen, you recently closed a deal at 501 Seventh Avenue for the swimwear company Gottex. Why did you decide to show this building to Gottex?
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MS: At one time, 501 Seventh Avenue was a landmark property in the fashion district. With the recent renovations and Warnaco's move into the building, it's been restored to prominence.
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What specifically was Gottex looking for that the building provided?
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MS: Gottex wanted to stay in the fashion district, which is being revitalized, but they also wanted to find space that offered something new and creative. I took them to see what Warnaco did with its space, and they were impressed. The building's large floor plates and numerous windows are ideal for showrooms.
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What are the other advantages of the building?
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MS: It's well suited to large fashion tenants as well as small firms, it has elegant entrances and it offers great services and infrastructure.
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What was the leasing process like?
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MS: The leasing agents, Scott Pudalov in particular, were terrific. They were extremely flexible and patient. This was truly a group effort.
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Do you have any general comments about your experiences with W&H?
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MS: It's clear to Hunter Realty that W&H is putting its money where its mouth is. They are aggressively upgrading the buildings in the portfolio, and are doing everything they can to help brokers seal deals.
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