Recent additions to the tenant roster include ML Management Associates, Inc. (MLM), a leading entertainment business management firm whose high-profile clients include film and television personalities; N.S. Bienstock, a talent agency that specializes in broadcasting and represents Dan Rather, among other famous broadcasters; and Brown Lloyd James, the public relations firm of Peter Brown, an associate of the Beatles and author of "The Love You Make," a Beatles biography.

These tenants found themselves in good company when they moved into the building, which already housed the Pulitzer-prize-winning biographer Robert Caro; RZO, LLC, a provider of business management, accounting and tour production services to such musical artists as David Bowie, Sting and U2; the public affairs division of the renowned publisher Perseus Books; The Marilyn Horne Foundation, one of the leading non-profit vocal arts organizations in the U.S.A.; the production offices of Butch Lewis, the legendary boxer, manager and fight promoter; and The Wylie Agency, a literary agent that represents the Nobel prize-winning author Orhan Pamuk, along with Kofi Annan, Graydon Carter, Al Gore, Annie Leibovitz, Elmore Leonard, Larry McMurtry and Salman Rushdie, among others.

"Our long history of catering to entertainment and arts tenants adds to the building's appeal," says leasing director George Fabian. "We're used to seeing famous people come here to conduct business, and we are also leasing to prominent financial firms and non-entertainment tenants who are drawn to our completed total building upgrade and our 57th Street/Time Warner district address."

The location of the building is critical, he adds. "This neighborhood is the home for the large record labels and publishing houses," he notes. "The Hearst Corporation, for example, is right across the street and Time Warner Center is just next door. You can't get more convenient than that."

It's also important to mention a less obvious — but highly significant — reason that tenants flock to the property and renew their leases time and time again: the long-term financial stability of ownership.

"People are used to change. After all, the public is fickle — what's popular today might not be popular tomorrow," notes Mr. Fabian. "But the expectation of volatility within the industry does not extend to the office buildings where the firms are based. In this regard, tenants want security. They want to know that what a building owner promises today will be delivered tomorrow."

In short, he says, "250 West 57th Street's offering is unique in the area. We have a fully upgraded Pre-War Trophy Tower with state-of-the-art amenities, and a great location in the center of the arts and entertainment district. Combining these attributes with the financial stability of ownership gives 250 West 57th Street a significant competitive edge."

For more information about leasing opportunities at 250 West 57th Street, please contact Mr. Fabian at 212-246-2247 or georgef@250west57th.com.